Marketing and Fundraising Tips
for Non-profits











Tips on direct-mail fundraising, major gifts communication, finding new donors, prospect mailings, how to thank donors, using newsletters to solicit gifts, positioning your brand, picking mailing lists,and donor research from a marketing expert and freelance copywriter with 25+ years of experience

www.EnergizedCopy.com

Monday, November 23, 2009

SlideShare for nonprofits

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I recently started experimenting with SlideShare and think it has great possibilities for the nonprofit community. You can see my profile an...
Friday, November 20, 2009

Marketing books for non-profits

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Dayton, Ohio -- I recently asked LinkedIn users for the best marketing books that help non-profits accomplish their missions. Here's th...
Friday, November 13, 2009

Would like fries with that, and would you like to donate to the Ronald McDonald House?

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Dayton, Ohio -- Yesterday I bought a coffee at the McDonald's drive thru. The person on the other end of the speaker asked me, "Wo...
Monday, November 9, 2009

How quickly do you mail thank-you letters to donors?

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The book, Donor-Centered Fundraising , did a national survey of donors. The results said that donors expect a thank-you letter within two we...
Tuesday, October 27, 2009

A great viral campaign: Big Boston Warm Up

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Dayton, Ohio -- Jeff Sawyer from Lands End, a very talented copywriter and former co-worker, just sent me a video for the Big Boston Warm U...
Sunday, October 25, 2009

Higher search engine rankings for your Web site

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Dayton, Ohio -- At the SummitUp Social Media Confab last week, I attended a session on SEO (Search engine optimization) by Steve Phillips ...
Saturday, October 24, 2009

What makes a successful non-profit?

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Dayton, Ohio -- Howard Adam Levy has a great post about the attributes of a successful nonprofit at his blog, Wake up Call . Levy provides...
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Freelance copywriter and marketing consultant

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Tim Bete
Dayton, OH
Over the years I've held many high-level marketing positions. I was a vice-president at a midsize publishing company. While there, I managed the development of more than 2,000 communication pieces. For a few years, I managed all editorial activities of two national, award-winning magazines. I was the National Marketing Manager and e-Marketing Manager at the University of Dayton. And I've been the Fundraising Director at a small non-profit.

I've created hundreds of direct-marketing campaigns during my career. I’ve written copy, directed art and project-managed national direct-marketing promotions for IBM, World Book, Rayovac and General Mills. I've created fundraising letters, brochures and advertisements for a $150 million fundraising campaign. I've masterminded and implemented comprehensive fundraising strategies for non-profits who had no idea where to begin. I’ve even been quoted as a marketing expert in Interactive Public Relations, Web Content Report, PR News and 1-to-1 Direct, to name a few.

Have a question about non-profit marketing? Drop me a line.

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